‘Healthier skin, our way’
Have you ever looked at the beauty industry and gone ‘where on earth do I start’? Well, Lafont is where you start. Nin and her team are no fluff, no up-selling, and no bull! They give honest helpful information that gives people back confidence in their skin.
The logo is created to convey simple elegance, with French origins, Lafont’s icon shows a modern simplified version of the fleur de lis accompanied by contemporary hand-crafted serif font. Lafonts ‘no bull’ attitude is reflected in their brand through the minimalist clean approach to the design. Tide, easy to reach, easy to understand an navigate content and impact features like blind embossing to add depth and elegance.
